The media most certainly knew that Facebook data was being used for political campaigning. https://www.theguardian.com/world/2012/feb/17/obama-digital-data-mac

The media most certainly knew that Facebook data was being used for political campaigning. https://www.theguardian.com/world/2012/feb/17/obama-digital-data-machine-facebook-election https://www.theguardian.com/world/2012/feb/17/obama-digital-... From the article: > Barack Obama's re-election team are building a vast digital data operation that for the first time combines a unified database on millions of Americans with the power of Facebook to target individual voters to a degree never achieved before. Also > Consciously or otherwise, the individual volunteer will be injecting all the information they store publicly on their Facebook page – home location, date of birth, interests and, crucially, network of friends – directly into the central Obama database. > "If you log in with Facebook, now the campaign has connected you with all your relationships," a digital campaign organiser who has worked on behalf of Obama says.