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i'm not sure i follow what you're trying to communicate. what do you mean by "get away from us"? also, framing things as "obstacle" vs "living person" seems l

• Balgair 9y ago
  I mean that Uber, being a very shady company, has a large incentive to 'sterilize' the language. The person becomes an 'object', the person driving the car becomes a 'rouge employee', the cruddy software and cost cutting becomes an 'undiscovered malfunction', the burden of safety on the AV manufacturer becomes a 'shared breakdown'. Responsibility and humanity start to get stripped away via the word choices used.