>anything that we didn't all know was possible this whole time I believe the reason this story is blowing up so big in the media is because most people never i

>anything that we didn't all know was possible this whole time I believe the reason this story is blowing up so big in the media is because most people never imagined their data being used in this way. When I login to patreon and subscribe to someone, I know exactly what I am paying. When I login to facebook and make a post, I (the average user) have no idea what it is that I am paying and/or how it can be used. I give away some factoid about myself without realizing that my angry post about Trump actually tweaks some political vector that is being calculated on me. Consent is not enough, informed consent is the bar we have to set and it's basically impossible to say that the average facebook user is properly informed of what data they're giving, how it's being used and how much it is worth in dollar terms. Can you imagine if I could log into Facebook and see the models they've generated based on my content, and the dollar amount they've collected for that information so far. That's informed consent and somehow I doubt Facebook would be quite as profitable if people knew the actual cost they're paying.