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There's also the fact that political propaganda comes in a lot more veiled forms than corporate propaganda. Because it's in a sense natural for us to discuss po
by opportune 9y ago
There's also the fact that political propaganda comes in a lot more veiled forms than corporate propaganda. Because it's in a sense natural for us to discuss politics face to face, or at least we recognize that some level of discussion about politics is necessary and good, we're mostly ok with things like celebrities endorsing a candidate. A candidate traveling around the country and speaking to potential voters is pretty much fine. A single person expressing their views honestly isn't really guilty of "propaganda".
The problem is when huge amounts of money get mixed up in it. In the US money doesn't buy you political power directly, but it does buy you a voice (in the form of advertisements using mass media). It's still up to the listeners to listen to your voice one way or the other, but the disproportionate loudness of people's voices ensures that arguments backed by money are supported much louder than those without money (this is the thesis of Manufactured Consent). Ok, this is less than ideal, but things probably aren't skewed that much regarding things like social issues.
Political advertisement, in my opinion, doesn't veer into the realm of propaganda until one of two things happen: either the source is dishonest about their intentions (e.g. a person fully aware of climate change publicly denying it for financial reasons) and true beliefs, or their arguments are veiled in a way such that they do not appear to be advertisement at all. For example, suppose out of 100 homicides in the US, 10 were committed by Green people against Purple people, but a news organization decides to cover 5 homicides this week, and focuses solely on the ones between green and purple people. That doesn't look like an ad, even though it is one. The problem is that there's big money in this type of propaganda; these days political power is all about controlling narratives. It allows for a type of "inception" of beliefs and values - for example, making Green people think they're on the bring of a race war with Purple people - by letting people come to conclusions themselves after being presented by a highly slanted distribution of input.
This type of belief-inception is precisely what Cambridge Analytica specialized in. By knowing demographic information, they could target individuals based on issues they knew they would be sensitive to, and slowly indoctrinate them with desired views. I'll use my race example again, because Robert Mercer is essentially an unapologetic racist: https://en.wikipedia.org/wiki/Robert_Mercer_(businessman)#Race_relations https://en.wikipedia.org/wiki/Robert_Mercer_(businessman)#Ra.... You start by painting a narrative picture, highlighting race-related conflicts and painting a picture of deteriorating race relations. Like a self-fulfilling prophecy, this stokes racial tensions, creating more incidents for you to curate. By misrepresenting the relative frequency of these types of occurrences, people gradually come to the conclusion that you want them to: in this case, that black people are becoming more racist towards white people. You can use this to bring over working-class white people to the Republicans. Another good example of this type of indoctrination was Gamergate (which essentially birthed Breitbart / the alt-right) being used to galvanize frustration with the social justice sphere into creating a community of young male "race-realists"
- mhneu 9y agoI agree the problem is money, and I also agree that bad faith and disinformation are true measures of problematic political communication. A principle we could rely on is openness. Just disclose who is paying for what. And disclose the ads. If Trump/CA/Russia targeted an ad at you distorting HRC's record, we should know who paid for it. Up until now, political ads - TV, billboards, even direct mail - were discoverable to the American public, so big distortions could be called out (even if they sometimes were not, as with GWB's racist attacks in SC on McCain's adopted kid.) But the current setup, where Facebook ads are effectively secret, is a big big problem. How do we know the ads were all honest? Let's just have FB release the 2016 ads so we America has time to figure out what to do before 2018.
- opportune 9y agoI agree with you in principle, but I'm not sure how feasible this given that I literally can't think of how to implement it. Political advocacy groups use complex hierarchies of shell companies and revolving payments to get money from super-donors into advertising. FB can't just release an invoice saying something like (Payment: 106,000; Sender: Robert Mercer) or "paid for by the Russian Federation". It would say things like "paid for by the Committee to Improve America", which receives money from the Pro-Families Committee, funded by the Traditionalists Group, an advocacy arm of the Peers Think Tank, which has ~100s of wealthy donors.
- mhneu 9y agoIt's very feasible, and even easy. You require disclosure of beneficial ownership of shell corps. That's already being done in some real estate markets to prevent money laundering: http://www.capdale.com/treasury-issues-final-regulations-to-address-use-of-us-llcs-to-disguise-beneficial-ownership http://www.capdale.com/treasury-issues-final-regulations-to-... Then we require that all money spent on politics (AND related political influencing, like money to Jud Watch and Cit U and Cato and AEI and Bradley Fdn and Am First and Koch Found and Americans for "Prosp" and the NRA) requires public disclosure of who's behind it. We already do much of this for direct campaign donations and in real estate. It's just a matter of political will. And one side has spent 4 decades and hundreds of billions on creating this money-first system, so they are very invested in not changing it. If you care, the first thing to do is get Congress to pass a law rescinding most of Cit U decision.