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A lot of people may be less and less interested in Facebook "the social network", but a lot of them are still using Messenger, WhatsApp and Instagram, so FB is
by remir 9y ago
A lot of people may be less and less interested in Facebook "the social network", but a lot of them are still using Messenger, WhatsApp and Instagram, so FB is still huge and dominant in the social sphere.
- azag0 9y agoAnecdotal evidence: That is the case in my circle of friends. My news feed has been empty for quite some time, but we still use the messenger and facebook itself to organize our own private events.
- Splines 9y agoTrue enough, but how much revenue is FB bringing in on these platforms? These platforms all have alternatives and aren't exactly sticky. If FB turns the screws to increase ROI, customers are going to leave.
- remir 9y agoI guess FB has the advantage of being nearly ubiquitous in some countries. With the amount of information they collect on their users, I bet they won't have trouble monetizing their platforms in time. Some companies are already using Messenger to interact with their customers. Frank & Oak is an example. There's also WhatsApp for business.