I think it's still early days. plus jb hifi and bunnings are massive national chains, with very recognisable brands. However, many smaller B2C businesses (that

I think it's still early days. plus jb hifi and bunnings are massive national chains, with very recognisable brands. However, many smaller B2C businesses (that aren't chains), still, fail to modernise. This has been the case for 2 decades. It will be interesting to look back at this article in another 5 years.