My best guess is that their plan A of getting a lot of money out of unauthorized users didn't pan out, so they switched to plan B: open-source it in order to ma

My best guess is that their plan A of getting a lot of money out of unauthorized users didn't pan out, so they switched to plan B: open-source it in order to make the ecosystem more attractive and discourage people from leaving the ecosystem. Trying one thing, gathering data, and later deciding on another course of action isn't necessarily inconsistent.