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>There is no discernible Google VR/AR strategy other than - let's see what bubbles up from different dev groups and, when needed, react to market forces. Clay
by bitmapbrother 9y ago
>There is no discernible Google VR/AR strategy other than - let's see what bubbles up from different dev groups and, when needed, react to market forces.
Clay Bavor's presentation at Google I/O[1] and SID Display Week[2] seems to outline their strategy concerning AR/VR pretty well.
>Some examples include Google Glass
Released in 2013 and pivoted to enterprise use. Now under the control of the Google hardware division.
>Tony Fadell of Nest who then ended up leaving Google altogether
Yes, he did leave Google, but only after being assigned to the roof.
>Google Cardboard (a side project by 2 smart Google France engineers for a conference)
A low cost VR solution developed in 2014 by two Googlers during their 20% innovation time off. I believe it's also the most widely used VR solution in the world.
[1]https://www.youtube.com/watch?v=tto90e-DfeM https://www.youtube.com/watch?v=tto90e-DfeM
[2]https://www.youtube.com/watch?v=IlADpD1fvuA https://www.youtube.com/watch?v=IlADpD1fvuA