4 ms·
Mashable A/B tests their headlines. The original headline is one of the candidates.
by cheald 9y ago
Mashable A/B tests their headlines. The original headline is one of the candidates.
- wuliwong 9y agoOh interesting, I didn't know that. I guess I'll leave my comment for the next person that has the same inclination as myself.
- wuliwong 9y agoI opened up Firefox and loaded the link and I actually saw the other headline for an instant. Edit: Actually it happens on every refresh in Chrome as well.
- rhizome 9y agoGood A/B'ing sets a cookie in your browser so that you don't screw up the numbers by reloading.
- leggomylibro 9y agoHuh, cool. I wonder if/when they'll start slipping in machine-generated headlines for a small % of the audience to train clickbait bots.
- hammock 9y agoOther variations: "How Apple let Siri fall behind the Google Assistant and Alexa" "Why Siri is so dumb"