is this a way for google to get a lot of data? for example, more info about players, their preferences, etc. Also, maybe they can get a large training set of h

is this a way for google to get a lot of data? for example, more info about players, their preferences, etc. Also, maybe they can get a large training set of how human players act/spend/etc in complex games, which could be a very useful training data set for their own reinforcement learning/AI efforts?