I agree with your thoughts, and I think you've clarified the problem well here. I think #1 is likely the most addressable, at least in the short term. I think

I agree with your thoughts, and I think you've clarified the problem well here. I think #1 is likely the most addressable, at least in the short term. I think the best way to accomplish this is that we need a concise and consistent buzzphrase/meme/hashtag for demonstrating self identification in the group saying: "Our country is illegally torturing people and we need it to stop". Obviously, this string is too long - it should probably be less than 30 characters. "#BlackLivesMatter" I believe owes much of its success in entering the public zeitgeist to the fact that people can add the hashtag in various contexts to indicate that the issue at hand is relevant to that particular conversation. (Whether BLM has a 'singular' message is debatable - probably more a constellation of related messages). Similar can be said for #MeToo, and to a lesser extent #FakeNews. Maybe something like #TortureCausesTerrorism: if every social media thread which discussed terrorism had people bringing the conversation back to torture's role in fostering the environment which catalyzed those actions, it could plausibly shift the cultural conversation. While it is great to have people articulate their individual opinions, there is something to be said for making a low-effort buzzphrase someone can easily add to a conversation: fewer people will put the effort in to uniquely articulate their thoughts on a subject than would just quickly reply with a hashtag and some emojis.