You're absolutely right. Everything we need, in a strictly technical sense, to make wonderfully fast and performant web pages already exists. And has accomplish

You're absolutely right. Everything we need, in a strictly technical sense, to make wonderfully fast and performant web pages already exists. And has accomplished little, because as you say it's a human problem. AMP exists because Google figured out a way to make non-technical humans want to be fast and performant. It's a nice carrot to offer people who normally don't care at all about performance.