>Big companies prioritize the bottom line, so the last thing they want to do is turn away customers or risk a black eye on social media that can spur a boycott.

>Big companies prioritize the bottom line, so the last thing they want to do is turn away customers or risk a black eye on social media that can spur a boycott. Small businesses tend to take an attitude of "I'll run my business my way, even if it hurts the bottom line!" This is preposterous. A small business relies on all the good customer relationships and feedback it can possibly get, running it in a customer-hostile manner is a great way to go out of business. A social media cascade might cost a megacorp some lost profits; for a small business it could easily be your downfall. >think also what HR departments can do for you HR departments do NOT work for you; they work for the company. HR is not and will never be your friend. Megacorps don't magically make workplaces less toxic just because they have an HR department.