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I shop at Ralphs which is part of the Kroger chain. They have a meal kit system in place but they're doing a really bad job at marketing it. It's there but ther
by WheelsAtLarge 9y ago
I shop at Ralphs which is part of the Kroger chain. They have a meal kit system in place but they're doing a really bad job at marketing it. It's there but there's little motivation from the store to sell it. If they could get the same marketing energy that Blue Apron has then it would be a big part of the store's revenue.
But you have a good point, it's a hard sell. I suspect they, Blue Apron, went public since they ran out of funding sources. I wish them luck. It's a hard business but maybe they can work things out.