Who knows? You have to figure on one end, there's people like me who have a well-equipped kitchen and some knife skills and have no interest in or need for meal

Who knows? You have to figure on one end, there's people like me who have a well-equipped kitchen and some knife skills and have no interest in or need for meal kits, and at the other end are people with no interest/time for cooking at all, and mainly want to go with take-out/delivery options. Given the premium prices, it's presumably not an option for, say low-income folks with more limited cooking facilities. So who's left?