Lots of good advise here. One further thought I would add based on recent experience is to define. Failure at my company is running out of money. The mission i

Lots of good advise here. One further thought I would add based on recent experience is to define. Failure at my company is running out of money. The mission is one I want to work on for a long time, so it's only failure if we run out of money. I'm not measuring opportunity cost, it's our own capital, and it seems to be worth continuing in a sense that we still have new ideas to try and customers to talk to and learn from, so running out of money is failure and everything else is learning and growing. Failure in my personal life would just be failing to live up to my commitments to the people that depend on me and that I care about. I choose what my commitments are, and they are entirely internal to me and not comparable to other people, so I have a strong internal locus of control about it and don't worry about comparing myself to others. Success is nebulous. Failure is pretty clear. If you are fear motivated like I am, the lack of an apartment is more motivating than the fantasy of the mansion. So that's how I have done it lately.