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> the gallery usually does a LOT for their 50%. Basically they take over the "business development" work -- all the schmoozing, the selling, the legitimizing.
by trop 9y ago
> the gallery usually does a LOT for their 50%. Basically they take over the "business development" work -- all the schmoozing, the selling, the legitimizing.
This, of course, varies. An interesting/tricky part is that the gallery acts simultaneously as a manager, agent, and distributor of the artist's work. Imagine if Brad Pitt worked with the same company to handle his day-to-day affairs, negotiate his fees, and then sell the resulting movies. Not saying it's a conflict of interest, but it is an oddity of the art market.
- biztos 9y agoVery true. Not only is there some conflict of interest built in, but unscrupulous gallerists can and do take advantage of the relatively weak position of emerging artists. Funny you should mention Brad Pitt... https://news.artnet.com/art-world/angelina-jolie-brad-pitt-art-662564 https://news.artnet.com/art-world/angelina-jolie-brad-pitt-a...