Because make is awkward and not very developer friendly, and it relies on shell scripting, which is arguably even more awkward, hard to learn, and developer-unf

Because make is awkward and not very developer friendly, and it relies on shell scripting, which is arguably even more awkward, hard to learn, and developer-unfriendly. Also, make is very barebones and "close to the metal". Good modern build systems provide libraries of common tasks so you don't have to reinvent the wheel; they can handle parallelism well; and can fall back on makefiles where needed. They let you get more done in less time.