If you believe that your content is better than the content ranking for the words you want to people to find you with, then you engaging in SEO actually improve

If you believe that your content is better than the content ranking for the words you want to people to find you with, then you engaging in SEO actually improves the quality of the internet. SEO is not an inherently unethical activity, even though many use it to in such a way. Check out SEOmoz's beginner's guide[1] to see how you can actually improve your search rankings by making your site more accessible and improving your content. [1] http://guides.seomoz.org/beginners-guide-to-search-engine-optimization http://guides.seomoz.org/beginners-guide-to-search-engine-op...