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> I would chalk it up to being unfamiliar with the Azure environment, but I'm working with a couple of Azure devs and even they were confused by the limitations
by chimeracoder 9y ago
> I would chalk it up to being unfamiliar with the Azure environment, but I'm working with a couple of Azure devs and even they were confused by the limitations of each version of AD and when you could use them. Honestly, if business units within a company could sue for copyright infringement resulting in market confusion I would highly recommend the Active Directory team send a cease-and-desist to the rest of the company.
Sometimes what happens is that a certain brand name becomes popular, and other people (or departments) want to piggyback off the popular name. For example: Watson is literally a household name, thanks to Jeopardy, so IBM now uses the Watson brand pretty generously, even applying it to things that are only vaguely related to the project that created a computer which beat Ken Jennings.
I could believe that that's what's happening with Microsoft - Active Directory is a known entity to corporate IT departments, so tacking "AD" onto something makes it seem less threatening and more familiar.
But I don't think that's what's going on here with Google. Hangouts was never that popular a name with users[0]. And it doesn't even look like they're piggybacking, from the trail of names we see. It just looks like a chaotic mess. I'm really perplexed as to what's happening internally to cause this sort of confused word salad of branding. I can't figure it out.
[0] Amusingly, people still refer to it colloquially as "GChat", which was never one of the official names of the product! It was always "Talk" not "Chat" - look at the logo if you don't believe it - even though the records were stored in the "Chats" section on GMail.
- ac29 9y agoGoogle certainly called it Google Chat: https://support.google.com/chat https://support.google.com/chat