Starbucks used to have something call "Tweet a Coffee" where you could tweet a coffee to someone, and Starbucks would tweet them a link to a gift card where the

Starbucks used to have something call "Tweet a Coffee" where you could tweet a coffee to someone, and Starbucks would tweet them a link to a gift card where they could redeem it. I used it a lot to replace cold emailing and it did lead to a lot of serendipitous online conversations with decision makers. Starbucks have since removed this feature, so I now just email random people Amazon gift cards instead, hoping they'll respond (which they do, with a very good response rate!) However, for my use case, I would never use this because A) this isn't that serendipitous/random B) There's really no way for me to send a custom message with my email address so I can start a conversation with them, is there?