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Business is hard, whether it's hardware or software. I think a lot of software-based companies wish they were "doing like crap" the way Fitbit is -- navigating
by brlewis 9y ago
Business is hard, whether it's hardware or software. I think a lot of software-based companies wish they were "doing like crap" the way Fitbit is -- navigating through a couple years of unprofitability using a large pile of cash gained through years of profit.
Disclaimer: I work for Fitbit but speak only for myself.
- tostitos1979 9y agoI've generally been impressed of FitBit's business savvy. They get hw well (keep BOM/per-unit costs under control). It was particularly instructive to see the fate that befell Pebble (glad that fitbit hired a lot of those folks, etc.).