That's right - and I alluded to that in my comment. My point is that startups hire SME in all of those areas - people are actually dog walkers, teachers, artis

That's right - and I alluded to that in my comment. My point is that startups hire SME in all of those areas - people are actually dog walkers, teachers, artists, etc. It may not be the focus - but the people and jobs are there even if not the primary focus.