3 ms·
You don't discover your vision in a month and then spend years selling it. You spend years discovering what your idea should be, refining the idea, making the i
by staunch 16y ago
You don't discover your vision in a month and then spend years selling it. You spend years discovering what your idea should be, refining the idea, making the idea happen, and selling it.
Selling is just a single component. If you had to single anyone of them out it would be "making the idea happen" and most of that is not selling, it's a thousand concrete decisions and problems to overcome about the product and marketing.
Hiring is even less about salesmanship. Convincing someone to join (or not) takes weeks at most. Finding the right people and making them effective takes months or years.
I think outsiders probably have a very skewed perspective on Steve Jobs and most other CEOs because we only see them when they're selling. To outsiders it looks like 100% of their time is spent selling, so it's natural that people think that's primarily what they do.
What you don't see is how Jobs is spending his time during the 364 days before a Stevenote.