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As I understand, I don't think Google particularly cares if someone replaces their device with an iPhone -- the last I heard from Google on the subject was (par
by bmelton 16y ago
As I understand, I don't think Google particularly cares if someone replaces their device with an iPhone -- the last I heard from Google on the subject was (paraphrasing) 'any phone with mobile web and applications is good for us', the premise being that any device capable of visiting Google's web services was all that they wanted out of consumers, so that we could keep consuming their services and being served their ads.
- rryyan 16y agoI think this was the original idea. But now Apple is a direct competitor (iAds), and clearly not shy about blocking competitors from their platform. Microsoft (or whoever) could do the same as well. It makes sense for Google to control and promote their own platform for their services (see Chrome and Chrome OS), as an insurance policy if nothing else.
- danilocampos 16y agoI think they care a little. Apple continues to make interesting moves that hint at moving away from using Google's service stack. They've acquired some companies that specialize in services that Google currently provides, for example. Plus, Bing is now an option for Mobile Safari's search bar. Android is a direct win for Google because they're guaranteed some influence, which means more opportunities to serve the latest hot ad unit. Anything that isn't Android is a much more tenuous proposition. Look at iAds.
- protomyth 16y agoIf a customer spends 90% of their time in service specific apps and iAds are the preferred ad platform for free apps, then Google is losing a chunk of their revenue stream. Heck, if a person buys the apps without advertising that further eats into revenue. I get the feeling "there is an app for that" means that people have internalized getting an app instead of using the web for services where an app is available.