2 ms·
They've clearly spent a significant amount of product development on building out their enterprise functionality. The functionality there is pretty powerful. D
by 013a 9y ago
They've clearly spent a significant amount of product development on building out their enterprise functionality. The functionality there is pretty powerful.
Dropbox has a lot going for it. While the concept of a "file" is constantly being abstracted away by The Powers That Be, its still the most general form of data storage and sharing, and its something every power user will always need. Dropbox has proven that they have unique organizational expertise in this area; competitors have had years to come up with something as powerful as Dropbox Sync, and no one has yet. I'd argue Google is the only company close, and its still not as good.
I might be in the minority, but I am fine with Dropbox's product development speed. They could go out and buy new companies, but I'm afraid they'd start approaching "Atlassian-style" product development; silos of products that only work together through tightly defined integration paths, bad user experiences, promoting a piecemeal "we use Jira but nothing else because they're not the same product" approach instead of a single "Dropbox Experience".
What I'm not fine with is their product direction. Enterprise features are great! But Showcase? Why did they have anyone working on that? They should be focusing on attacking the team collaboration space. Maybe that means building out knowledge base functionality like Quip or Confluence. Maybe that means more Paper-like document types, like powerful spreadsheets or spreadsheet/database hybrids like Airtable. Maybe that means enterprise chat like Slack! Or, maybe foundational PIM tools like email, calendar, contacts, custom domain management, etc. I don't know. But they definitely do feel like they're in a period where they're not sure what direction they should be moving in, and I hope they fix it.