Reminds me of Zingermans in Ann Arbor, where Ari & company have turned a deli into a deli, baking classes, creamery, cheese-making demos, business training cent

Reminds me of Zingermans in Ann Arbor, where Ari & company have turned a deli into a deli, baking classes, creamery, cheese-making demos, business training center, restaurant, dinner events, etc. For every new business Zingermans opens, they find a way to turn the business into a place where they can host events (dinners, earlier in the summer they had a bacon festival, they sometimes teach their method of opening their books to all employees, etc.) and really create profit and excitement in non-traditional ways. See http://www.zingermanscommunity.com/our-businesses http://www.zingermanscommunity.com/our-businesses Jason's right; while not everyone may be able to turn their office into a place where people pay $1,000 a head to attend a workshop, there is certainly something to learn from thinking about how to utilize your business/office space/etc. to earn incremental revenue and promote your business.