Agreed, if you make the first offer you should only be going big. You think $10k is fair, offer $20k. I remember my father-in-law was at a garage sale and saw

Agreed, if you make the first offer you should only be going big. You think $10k is fair, offer $20k. I remember my father-in-law was at a garage sale and saw a tub full of barely used golf balls (better than the ones they sell in walmart at a stupid price like $12 for 15). He asked 'how much?'; she offered $10, he countered with $5 and she took it. We counted them, it ended up being 300+ golf balls. He would have been more than happy to pay $1 a dozen and consider it a steal ($25 for all the balls - like $240 for worse condition balls in walmart) without the rubbermaid container; he got that for free. You don't want to be the person selling your company for $50,000 when on the straight market it would be going for $500,000.