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Spotify plans to join the hardware race, but what can it offer?
- adrian_mrd 9y agoReally hope this is something unique and interesting - rather than just a copycat smart speaker, for instance. Spotify has such a strong brand and identity, so hopefully they can imbue that into any hardware (if/when it gets released). And given Sweden's fantastic music pedigree (Sverige!), I could even see potential for a music/rhythm device-of-sorts - more Dropmix and Guitar Hero - than say something akin to a UE Boom or an Echo Dot.