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On the other hand, in enterprise-land, if a vendor doesn't show me their top secret, NDA-only roadmap, there is a pretty good chance that I'll be sufficiently i
by rm-rf 16y ago
On the other hand, in enterprise-land, if a vendor doesn't show me their top secret, NDA-only roadmap, there is a pretty good chance that I'll be sufficiently impressed by their competitors top secret, NDA-only roadmap to consider a vendor switch.
For example - startup storage vendor shows me really cool stuff that will ship in less than a year. If really big incumbent storage vendor doesn't show me their roadmap, there is a fair chance that I'll be impressed enough with startup's gear to defer upgrade or replacement of incumbent's gear until startup's gear ships.
If incumbent is smart, they'll have something on the roadmap to share with me that keeps my seven figure annual business pointed their way.