Society needs to figure out if that should be illegal. It's the secret manipulation of people's reality to get them to do things that are against the interests

Society needs to figure out if that should be illegal. It's the secret manipulation of people's reality to get them to do things that are against the interests of their wallets and health. Very few people would consent to that if they understood how it works, especially at Internet scale. I think it would be easy to reach a dystopia if society travels too far along that path.