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I'm slightly curious what this means about the condition of Twitter as a business if an organization of their size doesn't want to spend the time/resources on m
by artsnail 9y ago
I'm slightly curious what this means about the condition of Twitter as a business if an organization of their size doesn't want to spend the time/resources on maintaining this.
I would guess that the kinds of people who 1. use Macs and 2. decide to download the app are probably among some of Twitter's more engaged and higher-income users.
- joejev 9y agoWhy does it matter if the users are high income? Twitter can still serve ads to low income users.
- rulum 9y agoAds are there to convert (sell stuff). Low income users buy less stuff. Also less expensive stuff. Ads catering to high income users tend to budget more for ads because they can be more lax with cost per user acquisition - their product has the margin to support it. All this leads to more income for twitter.