Ok. First I think the jury is still out if it will be a major selling point or not. Maybe you are right, maybe you are not. It seems a bit premature to use such

Ok. First I think the jury is still out if it will be a major selling point or not. Maybe you are right, maybe you are not. It seems a bit premature to use such adjectives. Second that is true about Apple. But that's their philosophy: I am sure if Firefox can have their own philosophy so can Apple. They like things that work, and work well (though sometimes they fail, as shown by the antenna problem). I don't see any reason why Apple wouldn't include WebM support once its hardware is capable of decoding it in hardware. But if your argument is that Apple should implement WebM despite it being much worse for mobile simply because otherwise Firefox can't join in, then I think you are asking a bit much. If it hardware acceleration weren't important for the battery then I would agree with you that Apple should implement WebM pronto (while still keeping AVC). As it is, I think there are not clear rights or wrongs, and it's up to each company to decide what they think we'll be best.