A lot of this has to do with the target audience you're drawing: meme makers. Meme makers are all pretty much going to be unsocialized and autistic douche boys

A lot of this has to do with the target audience you're drawing: meme makers. Meme makers are all pretty much going to be unsocialized and autistic douche boys & gamers and who seek to make memes for 4chan or Reddit. They're trolling, so obviously you're going to draw terrible people. If your site was selling expensive fashion items, you're going to see a completely different reaction. Know your audience.