Exactly, and winner takes all is extremely common for markets competing for rather limited markets. In sports, consumers really don’t pay much attention to high

Exactly, and winner takes all is extremely common for markets competing for rather limited markets. In sports, consumers really don’t pay much attention to high school athletes, car designs are becoming more and more homogeneous, and in pop music there’s increasingly more convergence in terms of style (although the irony is that the entertainment industry is entirely driven forward by trying to “discover” a new trend that appeals). My point is mostly that our collective attention spans are very limited and any business that depends upon attention from mass consumers will be constrained by the simple fact that we all only have 24 hours a day and that we can only support / raise so many children that then also only have so much time. This, it is a mass war for attention with primarily superpowers around (celebrities).