I'm 25, so right on the edge of the demographic mentioned here. I have been using Facebook for 10+ years now, and I was pretty closed to quitting entirely abou

I'm 25, so right on the edge of the demographic mentioned here. I have been using Facebook for 10+ years now, and I was pretty closed to quitting entirely about 2 months ago. And then suddenly ... my Facebook has been fixed. I had recently started "unfollowing" people who annoyed me and also un-liking all brands. Facebook has also done some recently algorithm changes. A year ago my Facebook was a randomly-ordered stream of nonsense that was 80% branded content and 20% of my most antagonistic "friends". Now it's a seemingly chronological view of what my Facebook friends are doing. If I leave Facebook and come back an hour later, it's basically the same feed with ~5 new posts on top. This makes it something I can actually check and not a black hole. I hope they continue in this direction. They've got fantastic ad targeting and if they keep users around they can probably keep their ARPU really high.