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as i have noted elsewhere in the thread, that is a message -- from the retailer -- that the prices are different from in-store (and again, online pricing is the

as i have noted elsewhere in the thread, that is a message -- from the retailer -- that the prices are different from in-store (and again, online pricing is their prerogative). instacart is not marking anything up. edit: it seems clear that we can do better in terms of communicating this, so i've passed that feedback on to the team.

tomnipotent 9y ago
Excellent - so it's not a lack of transparency, but bad copywriting/marketing. The paragraph reads like IC is responsible for the increase, not the retailer itself.
k_sh 9y ago
some constructive feedback: i had no idea that the markups were from/by the retailer, as opposed to instacart. consider changing the messaging there? until now, i was under the impression that the markups were just another way for y'all to make some money off of me.
Retric 9y ago
That's in no way relevant. I want to know how much more it costs to use Instacart vs going to the store, and I don't care what their costs are just what mine are for using the service.
gehwartzen 9y ago
Why is it that grocery stores charge an Instacart shopper more than a regular customer? What extra work does the store have to do for the Instacart shopper that they wouldn't for a regular shopper? Intuitively it seems like the store should be more incentivized to offer lower prices to Instacart since they provide a steady stream of business, reliable payment, etc.
- acct1771 9y ago
  Eh, their shoppers sound dumb from the anecdotes here, are likely tending to be picking up larger orders a lot, and generally plugging up the store at a higher rate than other shoppers.
- nugi 9y ago
  Shh, its the cost of the kickback they are trying to talk past. Its just another fee.
clay_the_ripper 9y ago
Thanks for the clarification. I always assumed that this markup was from instacart and not the retailer. I guess I always found this very frustrating because instacart always says “we’re super transparent” but they never actually tell you what the mark up is. I guess instacart doesn’t even know what the markup is, which would explain why it isn’t communicated.

tomnipotent 9y ago

Excellent - so it's not a lack of transparency, but bad copywriting/marketing. The paragraph reads like IC is responsible for the increase, not the retailer itself.

k_sh 9y ago

some constructive feedback: i had no idea that the markups were from/by the retailer, as opposed to instacart. consider changing the messaging there? until now, i was under the impression that the markups were just another way for y'all to make some money off of me.

Retric 9y ago

That's in no way relevant. I want to know how much more it costs to use Instacart vs going to the store, and I don't care what their costs are just what mine are for using the service.

gehwartzen 9y ago

Why is it that grocery stores charge an Instacart shopper more than a regular customer? What extra work does the store have to do for the Instacart shopper that they wouldn't for a regular shopper? Intuitively it seems like the store should be more incentivized to offer lower prices to Instacart since they provide a steady stream of business, reliable payment, etc.

acct1771 9y ago
Eh, their shoppers sound dumb from the anecdotes here, are likely tending to be picking up larger orders a lot, and generally plugging up the store at a higher rate than other shoppers.
nugi 9y ago
Shh, its the cost of the kickback they are trying to talk past. Its just another fee.

clay_the_ripper 9y ago

Thanks for the clarification. I always assumed that this markup was from instacart and not the retailer. I guess I always found this very frustrating because instacart always says “we’re super transparent” but they never actually tell you what the mark up is. I guess instacart doesn’t even know what the markup is, which would explain why it isn’t communicated.