I think another factor is also that the internet has lost some of its novelty and innocence that it had back then. In those early days people were still used t

I think another factor is also that the internet has lost some of its novelty and innocence that it had back then. In those early days people were still used to web pages being static lifeless documents. It was magical to be able to interact with it. It was some time after and in the middle of the Web 2.0 hype and the rush for "web based everything". Now people have app and internet fatigue. It has become a chore.