I find it interesting that Facebook still hasn't found a way to deal with what I call "spotlight aversion", the unwillingness to expose ourselves to the public

I find it interesting that Facebook still hasn't found a way to deal with what I call "spotlight aversion", the unwillingness to expose ourselves to the public on a regular basis, and yet its entire financial model revolves around it with sponsored content attached to what our friends are doing and likes as an engagement metric.