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The article reads like the author still hasn't tried selling it. B2B MVPs work just as well as B2C product. Sometimes they work even better with the correct cli
by hobofan 9y ago
The article reads like the author still hasn't tried selling it. B2B MVPs work just as well as B2C product. Sometimes they work even better with the correct client giving big $$$ to build some features with priority.
From a startup founder who also had a "We will perfect the product and then it will sell itself" mentality, which was one of our major mistakes: Start stelling! Now!
Even with a perfect product the sales process will only get only 20-30% easier. Even with the perfect product you will need the same optimized sales pitch and the same optimized sales presentations.
- jclos 9y ago> Sometimes they work even better with the correct client giving big $$$ to build some features with priority. You're spot on with this. I worked in a small B2B startup for a bit over 18 months and that was always our route to market. Develop the stem of the idea, polish it enough to make it convincing in a demo, and approach a big company. They sponsor development by buying licenses, and in exchange they get a say in the development process, the features we prioritize/drop, etc. The result is a win-win: they get a product that fits their needs, we get funding and credibility.
- evrimfeyyaz 9y ago> Develop the stem of the idea, polish it enough to make it convincing Well, this is exactly what I'm working on. What I was trying to say in the article is, many times in B2C startups, you can create an MVP that is very unpolished, it takes a bit more polishing in enterprise B2B.