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Actually, it's not uncommon for enterprise sales to involve signing an MOU/contract without the software being ready. You don't even need an MVP. Maybe a POC or
by hboon 9y ago
Actually, it's not uncommon for enterprise sales to involve signing an MOU/contract without the software being ready. You don't even need an MVP. Maybe a POC or strong reference customers of related nature.
- chatmasta 9y agoYep. A client of mine is approaching it this way now. I’ve been building the prototype/MVP for the past couple months. The founder (my client) is an ex-lawyer and the customers will be law firms like the one where he worked. The product pricing will be in the range of $50-100k per customer. The sales strategy is to pitch the early customers with the MVP, get them to commit $50-100k for the mature version of the product delivered in two months, and use that money to fund further development. We talked to some companies that successfully approached b2b sales in the same way. I’m interested to see how it works for us.