It makes sense, as publicity is central to SpaceX's / Musk's mission. SpaceX evolved out of Musk's Mars Oasis concept, with the aim being to inspire and reignit

It makes sense, as publicity is central to SpaceX's / Musk's mission. SpaceX evolved out of Musk's Mars Oasis concept, with the aim being to inspire and reignite interest in space with a greenhouse on Mars.