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When is What Users Want Not Enough for a Business?
- edw519 19y agoBuild what they need, not what they want. Then marketing becomes helping them to want what they already need.
- delano 19y agoI think the point is that you need to start with what users want, otherwise all that other stuff is irrelevant anyway.
- pchristensen 19y agoBut also pick the right users.
- johnrob 19y ago"But sometimes you see entrepreneurs targeting really small niches where their user base is also not willing to pay a lot for their product. To escape this pitfall, you can broaden your user base by making your product useful to more potential users. You can also try to make your product higher value" I'd like to generalize this advice: "If your problem is x and y, then try to shoot for ^x and ^y."
- pg 19y agoWhen there aren't enough of them and/or they don't want it enough.
- run4yourlives 19y agoI actually had to down-mod you here because I think even you'll admit that a 3 for basically echoing the first point (out of 4) of the article isn't well deserved. :-) You're correct of course, but the article does a much better job at explaining this.
- redorb 19y agoseems time to exit to a opensource - non profit .. and find a new niche` - having an opensource helpful project on your resume` can't hurt your next job or startup.
- run4yourlives 19y agoFor everyone that is in love with Facebook/mySpace, I'd like to reiterate that their challenge right now is firmly embedded in point number 3. Also note that the lack of advice for that point correlates to the difficulty of the situation. You'd be well advised to let FB sort out their issues prior to building a business model on providing apps for them.