I think there is definitely a potential for such a competition. And people, such as diaspora and mastodon lately, have attempted so but failed. I have put some

I think there is definitely a potential for such a competition. And people, such as diaspora and mastodon lately, have attempted so but failed. I have put some thoughts into it, and I think the reason diaspora failed is because they focused too much on federation and technology. The core issue of Facebook isn't that it is not federated. It is that it is too greedy, no one trusts it. I'd think if someone like Jimmy Wales created a non-profit social network with clear ethical guidelines, I'd be very much interested to join and donate to. Trying to make something decentralized for the crazy cost of deployment difficulties seems like one unworthy tradeoff.