To throw out something different, I would buy Sprint and provide either very cheap or very high quality wireless connectivity to Apple devices, and I would buil

To throw out something different, I would buy Sprint and provide either very cheap or very high quality wireless connectivity to Apple devices, and I would build it into all Apple devices by default. Connectivity is so important to Apple’s devices and experience that I would take away the weak/expensive third-party link in the system. Sprint would also give Apple an impressive global tier-1 fiber network, but thats more of a cherry on top. Sprint could probably be acquired for less (far less?) than $30B. Apple could push device updates OTA, sell apps books movies music and tv shows, provide customer support.. all without requiring a subscription services. EDIT: I’m sure there are loads of opportunities to optimize communication if you control both the device and network design, like building in mesh networking. For example, AppleTVs, with their permenant power connections and room for better antennae, could do a lot of heavy duty LTE comm, and send the “last 10 foot” comm to my unplugged phone over Bluetooth or wifi. Or one iPhone could fetch an update Apple and intelligently share it with other devices over LAN to reduce the load on the network when updates are pushed.