4 ms·It's not the CMS. It's not the layout. It's the writing, first, last, and always.by dsr_ 9y agoIt's not the CMS. It's not the layout. It's the writing, first, last, and always.XVII 9y agoIt was both. The minimalist layout allowed the writing to stand out.exolymph 9y agoThe ethos of the creators is what led to both.