Using a feature comparison chart to try to explain your BENEFITS to a customer is entirely different than using it in a presentation to a potential investor to

Using a feature comparison chart to try to explain your BENEFITS to a customer is entirely different than using it in a presentation to a potential investor to justify your market strategy. That said, the ForeverList comparison chart is a bit overwhelming and could use some sprucing up, design-wise. You might also be more effective if you just drove your primary benefit home instead of listing so many different features/points of distinction.