4 ms·
Marketing is a broad field and disciplines have different involvement/relationships to how work is done. Plus your company situations etc... so broad caveat tha
by Gustomaximus 9y ago
Marketing is a broad field and disciplines have different involvement/relationships to how work is done. Plus your company situations etc... so broad caveat that this is limited information answer.
I'd be inclined to recommend someone part-time/contract if you have a reasonably narrow or marketing skillets required. Mainly for 1) You'll probably get better rates going direct vs a company that has to layer a margin on-top. 2) If your company grows its easier to bring in a person contributing to your success than if they are contracted to a larger company.
If you need broad marketing skill-sets, then a agency may be better. They can co-ordinate work across the many people within their agency. If you do go a firm/agency I would really recommend being careful you dont get their talent pitching you, then the work is handed to the cheap drone. This is a problem in many agencies.
Most importantly, do you know what marketing work you need?