4 ms·

You have pretty garbage ad blocker if it loads the ad then hides it instead of just never wasting resources to load the ad in the first place.

• y4mi 9y ago
  Some blockers are specifically created like that. Their rational is a combination of letting the website owners (who embedded the ads) get their money and hiding that they're using a blocker.
  • aclatuts 9y ago
    Do you have any examples of these types of blockers? I couldn't find any.
    • simcop2387 9y ago
      You can actually configure uBlock Origin to block like this, https://github.com/gorhill/uBlock/wiki/Per-site-switches#no-cosmetic-filtering https://github.com/gorhill/uBlock/wiki/Per-site-switches#no-...
  • chipperyman573 9y ago
    FWIW most (but certainly not all) ads are sold in a pay-per-click model, increasing the number of delivered ads only lines the ad network's pockets (who sells them to advertisers as pay-per-view).
  • Yizahi 9y ago
    I never was in that line of business but afaik websites pay to AD platforms per banners displayed. So looking at AD and not interacting with it in any way is a net loss for a website who placed that AD.