It certainly is fun, but it's also a source of metaphysics and morals. For example, children can read Harry Potter, want to be in Gryffindor (at least in their

It certainly is fun, but it's also a source of metaphysics and morals. For example, children can read Harry Potter, want to be in Gryffindor (at least in their imaginations) and grow up better people as a result. One could spend a decade citing the results of scientific studies, advertising all the fashionably-correct political opinions, extolling the benefits of eating more organic vegetables, exercising and so on. Never achieving a similar result.